All Case Studies > Be United, Scotland

Be United, Scotland

Business Plan Music Scotland
be-united

Eyve_One performing at Be United's Love Nation Fringe Event 2025. Jack Visser Photography

Project Details

Service

Business Plan

Sector

Music

Client

Be United

Location

Scotland

Share

Stephen Browning and Finella Devitt were commissioned to develop the first 5-year business plan for Be United – a milestone document that formed a crucial part of the organisation’s successful bid for regular funding from Creative Scotland.

Be United secured Creative Scotland funding on the strength of a business plan that gave their application credibility, clarity, and confidence.

About Be United

Be United is a Scottish Charitable Incorporated Organisation (SCIO) that advocates for, nurtures, and champions Black people working in the performing arts, screen, and cultural events sectors in Scotland. It is one of the most distinctive and important voices in the Scottish cultural landscape.

Our approach

Developing a first business plan for a young, mission-led organisation requires a careful balance – articulating a compelling vision while grounding it in realistic financial modelling and operational planning. Working closely with the Be United team, we developed a plan that reflected their ambitions, demonstrated organisational sustainability, and met the requirements of a major public funder.

The plan covered:

  • Organisational vision, mission, and strategic priorities
  • Programme and activity planning over a 5-year period
  • Financial modelling and income diversification strategy
  • Governance and operational structure
  • The case for Creative Scotland investment

“Thank you both so so much for all your help in getting us there with the business plan, we couldn’t have done it without you and your support.”

Emma Sithole
Executive Director & Co-Founder
Be United

For more about Be United’s work, visit be-united.org.uk.

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At Stephen Browning Associates, we specialise in strategic planning, feasibility studies, and organizational reviews tailored for the cultural sector. Our expertise helps organizations navigate challenges and seize opportunities for growth.

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